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Press Kit Essentials – what are they, and what can they do for you?

May 4, 2015 | No Comments

BIOGRAPHY Your biography is the most important document in your Press Kit; it introduces you to the world – who you are, what you do, and what your work is about. A great biography strikes a balance between colourful language to convey the vibe of your creative brand, and substantial factual information – it must […]

Music Journalism 101

May 1, 2015 | No Comments

If “music is the universal language” (Longfellow) then music journalism is a conversation that never ends. For the freelancer, it’s endlessly fascinating. To break into music journalism, begin with your passions. If you collect Australian hip hop – carve a reputation in that niche. You can always branch out as your profile grows. Non-musicians should […]


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